AUG 25th - NOVEMBER 30th, 2018

AMIRI AW18 TEMP STORE

AMIRI AW18 TEMP STORE is launched at RESTIR. AMIRI is a LA brand launched by the designer Mike Amiri on 2014. His luxury collections are based on the cultures in LA, where he grew up, and features uncompromising fabrics and finish. His signature jeans such as MX-1 series are known as one of the “best” jeans with the perfect fit, and worn by a number of celebrities including Justin Bieber, Future and Keith Richards to name a few. This time AMIRI’s pop-up landed in Japan for the first time with RESTIR, with the title "AMIRI AW18 TEMP STORE”. The in-store design was based on the idea of AMIRI’s first-ever flagship store, with a massive campaign image on top. On the day before the launch, the opening reception was held with Mike Amiri himself and invited customers.